Brand hub · 21+
Lucy
Lucy is a direct-to-consumer nicotine pouch brand sold at lucy.co, notable for high-strength options reaching 12mg and a synthetic-nicotine formulation. PMTA applications are pending; no Lucy SKUs are FDA-authorized as of May 2026.
❌ No FDA-authorized SKUs · PMTA under review or not submitted
SKU lineup
All Lucy SKUs
| Flavor | Strength | Format | Pouches/Can | FDA Status |
|---|---|---|---|---|
| Berry Citrus | 4 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized; under FDA review as of May 2026) |
| Mango | 4 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized as of May 2026) |
| Berry Citrus | 8 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized as of May 2026) |
| Cinnamon | 8 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized as of May 2026) |
| Cool Mint | 8 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized as of May 2026) |
| Pomegranate | 12 mg | Slim | 15 | PMTA Submitted May 2022 (Not Authorized as of May 2026) |
Hands-on tasting
Lucy Reviews
Review★ 4.0
Lucy Cinnamon 12mg Review: Synthetic Nicotine Done Right
Our Lucy Cinnamon 12mg review covers flavor, strength, and comfort. This synthetic nicotine pouch delivers warm spice without tobacco—is it worth it?
Review★ 4.5
Lucy Mint 8mg Review: Premium Pouch Performance Analysis
Detailed Lucy Mint 8mg review covering flavor, nicotine delivery, comfort, and value. Expert analysis for adults 21+ seeking premium mint pouches.
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